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Terms of Service

Last updated: 8 May 2023

Panora builds technologies and services that enable people to read the news, track information consumption, connect with each other and grow businesses. These Terms govern your use of the products, features, apps, services, technologies and software that we offer.

We don't charge you to use the bulk of the products and services provided by Panora or covered by these Terms, unless we state otherwise. Instead, businesses, organisations and other persons may pay us to show you ads for their products and services. Where this is the case, it is made very clear. You acknowledge that by using our Products, we will show you ads that we think may be relevant to you and your interests. We use your data to help determine which ads to show you.

We don't sell your personal data, and we don't share information that directly identifies you (such as your name, email address or other contact information).

Our Privacy Policy explains how we collect and use your data.

1. The services we provide

Our mission is to promote enhanced critical thinking and well-informed decision-making through combating biases and misinformation as well as improving the quality and quantity of information consumed by humanity. To help advance this mission, we provide the products and services described below to you:

a. Provide a personalised experience for you:Your experience on Panora is unique to you: as you read, see and listen to more information, the information and suggestions we share with you is shaped to maximise the value you get from Panora.

b. Present and package information most valuable to you: We help you find the information that is most important to you. We use data to make suggestions for you and others. A broad range of information is crucial to ensuring and optimising your knowledge and we strive to ensure that Panora helps shine light where there may be gaps as well as empowers you to stay on top of the age of information overload.

c. Empower you to express your educated view: On Panora there isn't any opinion that cannot be challenged. There are many ways through which to express your support, question the validity or propose the counter. Panora enables you to pull the veil on every article, post, comment and other piece of information shared to delve into the crux of every topic, leaving you the space to form your own opinions and judgements. Panora has developed new technologies with which to do this across every aspect of your experience.

d. Promote the safety, security and integrity of our services, combat harmful conduct and keep our community of users safe: The safety, security and integrity of Panora is at the core of what we do. We work hard to detect potential misuse of our Products, harmful conduct towards others and situations where we may be able to help support or protect our community, including to respond to user reports of potentially violating content. Panora may access, preserve, use and share any information it collects about you where it has a good faith belief that it is required or permitted by law to do so. For more information, please review our Privacy Policy.

e. Ensuring access to our services: To operate our global services, we need to transfer, store and distribute content and data to our data centres, partners, service providers, vendors and systems around the world, including outside your country of residence. The use of this global infrastructure is necessary and essential to provide our services. This infrastructure may be owned, operated, leased or controlled by Panora or its affiliates.

f. Leveraging the power of Artificial Intelligence: In order to provide the highest quality of services, Panora processes a wealth of information which would not only be inefficient for humans to review, however would otherwise result in signficant erros. Through the use of AI, Panora is able to ensure all information is taken into consideration before presenting it to you.

2. How our services are funded

Panora is funded through several sources including but not limited to subscription fees, one-off sales and ads which may or may not be mediated by third-parties. By using the Panora Products covered by these Terms, you acknowledge that we can show you ads and other commercial and sponsored content that business and organisations pay us to promote. We use your data, such as information about your activity and interests, to show you ads and sponsored content that may be more relevant to you whilst always ensuring the existence of such arrangements are transparent with respect to the content.

3. Your commitments to Panora and our community

We provide these services to you and others to help advance our mission. In exchange, we need you to make the following commitments:

A. Who can use Panora

A community of real engaged individuals is critical to the services provided by Panora. For this reason, you must:

We try to make Panora broadly available to everyone, but you cannot use Panora if:

B. What you can share and do on Panora products

We want people to use Panora Products to express themselves and to share content that is important to them, but not at the expense of the safety and well-being of others or the integrity of our community. You therefore agree not to engage in the conduct described below (or to facilitate or support others in doing so):

  1. You may not use our Products to do or share anything:
    • That breaches these Terms and other terms and policies that apply to your use of our Products.
    • That is unlawful, misleading, discriminatory or fraudulent (or assists someone else in using our Products in such a way).
    • That you do not own or have the necessary rights to share.
    • That infringes or violates someone else's rights, including their intellectual property rights (such as by infringing another's copyright or trademark, or distributing or selling counterfeit or pirated goods), unless an exception or limitation applies under applicable law.
  2. You may not upload viruses or malicious code, use the services to send spam or do anything else that could disable, overburden, interfere with or impair the proper working, integrity, operation or appearance of our services, systems or Products.
  3. You may not access or collect data from our Products using automated means (without our prior permission) or attempt to access data that you do not have permission to access. We also reserve all of our rights against text and data mining.
  4. You may not proxy, request or collect Product usernames or passwords, or misappropriate access tokens.
  5. You may not sell, license or purchase any data obtained from us or our services, except as provided in the Platform Terms.
  6. You may not misuse any reporting, flagging, dispute or appeals channel, such as by making fraudulent, duplicative or groundless reports or appeals.

We can remove or block content that is in breach of these provisions. We can also suspend or disable your account for conduct that violates these provisions.

If we remove content that you have shared for violation of the community standards, we'll let you know and explain any options that you have to request another review, unless you seriously or repeatedly violate these Terms or if doing so may expose us or others to legal liability; harm our community of users; spread or aid in the spread of misinformation; compromise or interfere with the integrity or operation of any of our services, systems or Products; where we are restricted due to technical limitations; or where we are prohibited from doing so for legal reasons.

To help support our community, we encourage you to report content or conduct that you believe breaches your rights (including intellectual property rights) or our terms and policies if this feature exists in your jurisdiction.

We can also remove or restrict access to content, features, services or information if we determine that doing so is reasonably necessary to avoid or mitigate misuse of our services or adverse legal or regulatory impacts to Panora.

C. The permissions you give us

We need certain permissions from you to provide our services:

  1. Permission to use content that you create and share: Some content that you share or upload, such as photos or videos, may be protected by intellectual property laws.

You retain ownership of the intellectual property rights (things such as copyright or trademarks) in any such content that you create and share on Panora. Nothing in these Terms takes away the rights you have to your own content. You are free to share your content with anyone else, wherever you want.

However, to provide our services we need you to give us some legal permissions (known as a "License") to use this content. This is solely for the purposes of providing and improving our Products and services as described in above.

Specifically, when you share, post or upload content that is covered by intellectual property rights on or in connection with our Products, you grant us a non-exclusive, transferable, sub-licensable, royalty-free and worldwide licence to host, use, distribute, modify, run, copy, publicly perform or display, translate and create derivative works of your content.

You can delete individual content that you share, post and upload at any time. In addition, all content posted to your personal account will be deleted if you delete your account.

Content will not be deleted in the following situations:

in which case, the content will be retained for no longer than is necessary for the purposes for which it has been retained (the exact duration will vary on a case-by-case basis).

In each of the above cases, this licence will continue until the content has been fully deleted.

  1. Permission to use your name, profile picture and information about your actions with ads and sponsored or commercial content: You give us permission to use your name and profile picture and information about actions that you have taken on Panora next to or in connection with ads, offers and other sponsored or commercial content that we display across our Products, without any compensation to you.
  2. Permission to update software that you use or download: If you download or use our software, you give us permission to download and install updates to the software where available.

D. Limits on using our intellectual property

If you use content covered by intellectual property rights that we have and make available in our Products (for example, images, designs, videos or sounds that we provide, which you add to content that you create or share on Panora), we retain all rights to that content (but not yours).

4. Additional provisions

1. Updating our Terms

We work constantly to improve our services and develop new features to make our Products better for you and our community. As a result, we may need to update these Terms from time to time to accurately reflect our services and practices to promote a safe and secure experience on our Products and services, and/or to comply with applicable law.

2. Account suspension or termination

We want Panora to be a place where people feel welcome and safe to express themselves and share their thoughts and ideas.

If we determine that you have clearly, seriously or repeatedly breached our Terms or Policies, including, in particular, the community standards, we may suspend or permanently disable your access to Panora Products, and we may permanently disable or delete your account. We may also disable or delete your account if you repeatedly infringe other people's intellectual property rights or where we are required to do so for legal reasons.

We may disable or delete your account if, after registration, your account is not confirmed, your account is unused and remains inactive for an extended period of time or if we detect that someone may have used it without your permission and we are unable to confirm your ownership of the account.

Where we take such action, we'll let you know and explain any options you have to request a review, unless doing so may expose us or others to legal liability; harm our community of users; compromise or interfere with the integrity or operation of any of our services, systems or Products; where we are restricted due to technical limitations; or where we are prohibited from doing so for legal reasons.

3. Limits on liability

We will exercise professional diligence in providing our Products and services to you and in keeping a safe, secure and error-free environment. Provided that we have acted with professional diligence, we do not accept responsibility for losses not caused by our breach of these Terms or otherwise by our acts; losses that are not reasonably foreseeable by you and us at the time of entering into these Terms; and events beyond our reasonable control.

4. Disputes

If a claim or dispute arises out of or relates to your use of the Panora Products as a consumer, both you and us agree that you may resolve your individual claim or dispute against us, and we may resolve our claim or dispute against you, in any competent court in the country of your main residence that has jurisdiction over your claim or dispute, and the laws of that country will apply without regard to conflict of law provisions.

If a claim or dispute arises between us that relates to use of the Panora Products in any other capacity, including, but not limited to, access or use of the Panora Products for a business or commercial purpose, or that an entity brings on your behalf, you agree that any such claim or dispute must be resolved exclusively in the courts of England. You also agree to submit to the personal jurisdiction of either of these courts for the purpose of litigating any such claim, and that the laws of England will govern these Terms and any such claim or dispute without regard to conflict of law provisions. Without prejudice to the foregoing, you agree that, in its sole discretion, Panora may bring any claim, cause of action or dispute that we have against you in such a capacity in any competent court in the UK that has jurisdiction over the claim.

5. Other

  1. These Terms make up the entire agreement between you and Panora regarding your use of our Products. They supersede any prior agreements.
  2. If any portion of these Terms is found to be unenforceable, the unenforceable portion will be deemed amended to the minimum extent necessary to make it enforceable, and if it can't be made enforceable, then it will be severed and the remaining portion will remain in full force and effect. If we fail to enforce any of these Terms, it will not be considered a waiver. Any amendment to or waiver of these terms must be made in writing and signed by us.
  3. You will not transfer any of your rights or obligations under these Terms to anyone else without our consent.
  4. These Terms do not confer any third-party beneficiary rights. All of our rights and obligations under these Terms are freely assignable by us in connection with a merger, acquisition or sale of assets, or by operation of law or otherwise.
  5. We may need to change the username for your account in certain circumstances (for example, if someone else claims the username and it appears unrelated to the name you use in everyday life).
  6. We always appreciate your feedback and other suggestions about our products and services. But we may use feedback and other suggestions without any restriction or obligation to compensate you, and we are under no obligation to keep them confidential.
  7. If the ownership or control of all or part of our Products or their assets changes, this could result in a transfer of your information to the new owner.

5. Other Terms and Policies that may apply to you